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The MB-220 exam consists of 40-60 multiple-choice and multiple-response questions, and candidates have 150 minutes to complete it. MB-220 exam covers a range of topics, including marketing automation, lead management, customer segmentation, event management, and analytics. The questions are designed to test candidates' knowledge of Dynamics 365 Marketing features, functions, and best practices, and their ability to apply them to real-world scenarios.

Microsoft MB-220: Microsoft Dynamics 365 Marketing Functional Consultant Exam is a certification exam designed for marketing consultants who want to validate their skills and knowledge in Microsoft Dynamics 365 Marketing. MB-220 exam measures the candidates' ability to implement and configure marketing applications, set up and manage marketing lists and segments, create and manage marketing forms and pages, and analyze and report on marketing data.

Microsoft MB-220 Exam has been designed to test the candidate's knowledge of different marketing concepts and their ability to apply these concepts in a real-world scenario. MB-220 exam covers a wide range of topics, including marketing automation, email marketing, customer journey creation, lead management, and event management. MB-220 exam also tests the candidate's ability to integrate Dynamics 365 Marketing with other Microsoft applications.

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Microsoft Dynamics 365 Marketing Functional Consultant Sample Questions (Q108-Q113):

NEW QUESTION # 108
You are building a marketing email for your employer. Before you send the email, there are a number of things you must include in order to pass the Dynamics 365 Marketing error checker.
Which of these items are required and which are simply best practices? To answer, drag the appropriate answer source to the correct email element. Each answer may be used once, or more than once. You may need to drag the split bar between panes or scroll to view content.
NOTE: Each correct selection is worth one point.

Answer:

Explanation:

Explanation:
Graphical user interface, application Description automatically generated

Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/get-ready-email-marketing
https://docs.microsoft.com/en-us/dynamics365/marketing/create-marketing-email

NEW QUESTION # 109
You are designing a new survey to measure customer loyalty.
You need to configure a new satisfaction metric to collect and report the loyalty scores in a standardized manner.
Which four required actions should you perform in sequence? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.

Answer:

Explanation:

Explanation:

NEW QUESTION # 110
You are creating a real-time customer journey that sends SMS messages to customers asking customers to either confirm scheduled service appointments or request a reschedule.
Your SMS message includes "CONFIRM" and "RESCHEDULE" as the only two configured keywords.
The automated text message keyword flow you created is shown in the following exhibit.

You need to verify that the keyword flow will be able to handle potential customer replies correctly. Which two customer replies will follow the "CONFIRM" branch? Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.

A. CONFIRM RESCHEDULE
B. EXIT
C. RESCHEDULE CONFIRM
D. STOP CONFIRM RESCHEDULE

Answer: A,C

NEW QUESTION # 111
You are a marketer with Contoso. You are preparing an email message that will be attached to a journey for contacts that live in Washington State and have recently looked at your product page for lawn furniture.
While going live with the message, you receive a warning that the message is too large.
Which action can you take to remove the warning?

A. Make the message size less than 256 kb.
B. Make the message size less than 128 kb.
C. Make the message size less than 100 kb.
D. Make sure that the message has no more than 1000 characters.

Answer: B

Explanation:
Best practice says the email should be less than 100 kb for deliverability reasons. However, the question is asking how you can remove the warning. The warning happens when the email size exceeds 128 kb.
Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/get-ready-email-marketing

NEW QUESTION # 112

When creating customer journeys the correct steps must be followed in order to ensure the results you receive are as expected.
Which five actions are required, in sequence, to create a complete customer journey? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.

Answer:

Explanation:

Explanation

References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/create-simple-customer-journey

NEW QUESTION # 113
......

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